
Why 40 Peak Advisory
40 results fom the Rule of 40. The prime KPI for successful businesses.
Peak Advisory as we are striving to the top.
About me
Senior executive with a consistent track record of scaling complex, multi-entity software businesses - from operational turnarounds and post-merger integration to ARR-driven growth and organizational transformation. Currently overseeing group-wide operations and growth strategy across 17 portfolio companies, 700 FTE and >€100M revenue, specializing in ERP, HR, and security software. Core focus areas include AI transformation, organizational design, and the strategic transition from perpetual licensing to subscription models — driving both operational excellence and recurring revenue growth. Beyond operations: experienced in GTM strategy, sales, marketing, customer success, and change management across digital products and online platforms. Multilingual and interculturally agile. Experienced with VC/PE-backed environments, comfortable with ambiguity, fast integration cycles, and the tension between standardization and business unit autonomy. Execution-oriented with the strategic range to operate at board level.

Holger Friesz
COO | Scaling SaaS & ERP Portfolio Operations · AI & Agentic Transformation · ARR Growth · PE/VC-experienced
Kontakt
Telefon: +1 555 123 456 789
E-mail: email@example.com
Anschrift: 2148 Straßenname, Stadtname, Landkreis, 92103
